Name
Michael Wohl
About
EXPERIENCE COUNTS
I’m a skilled copywriter and all-round digital content specialist with lots of client-side experience and agency gigs under my belt.
These days I work mostly in digital, but I have done lots of print work in the past.
I have a varied background – I’m not just out of writing school. I have a broad view of the world around me, a lot of experience and exceptional customer focus.
I write well – in whatever style or tone is right for the job.
I’m versatile and methodical, obsessive about deadlines and accuracy. I always look wider than the brief and I think strategically.
Specialties
- complex corporate websites
- tone-of-voice
- house style
- technology writing
- making the complex simple
Skills
- the right words for the job
- content strategy
- architecture
- auditing
- SEO
- detailed planning
- repurposing
- prototyping
- proofing
- sense checking
- training in effective web writing